Friday, July 13, 2012

How To Market Books On A Specific State

By Elinor Tran


Writing books on Alaska takes time and effort, both before and after publication. It's important that people know about the book and read it. Authors have a wide array of tools at their disposal to market their work. They can use printed materials, electronic media and the internet. It's important to have a detailed strategy.

Authors should contact local newspapers, magazines, radio stations and television stations and offer themselves up for an interview. This is one of the easiest, no cost methods to generate positive publicity. Media outlets are usually more than happy to do an interview if the author provides copies of the book for giveaways.

Writers should check out conferences and conventions that follow the themes of the books. They can volunteer to be a guest speaker. It's also a good idea to see if the events are held in connection with a trade show. Setting up a table and selling autographed books is a great way to meet readers face to face.

Start a blog or website to promote the material. Make sure to let people know where the book can purchased. Add interesting articles around the topic that is being promoted. Ask for comments and feedback. Research other peoples blogs around the subject and see if they will feature an article on the publications. Allow people to read the first few pages or first chapter on line.

Writers should contact bookstores in their area and in any cities they will be visiting and offer to do book signings. In today's digital world, there is still a great deal of interest in meeting and talking to an author in person. Advertise the autograph sessions. The more people who show up, the morning likely the store will feature the material in a prominent location.

Writing books on alaska means the author has a subject that will be of interest to many people. Publishing houses may be able to assist with marketing, but authors should be prepared to promote their work. They should have a good strategy in place.




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